Positioning
Who you're talking to, what makes you different and the promise your brand needs to keep.
TheBrandCode
Branding and visual identity
TheCheatCode builds the identity of the products it designs: positioning, logo, colors, typefaces and art direction. A brand designed from day one to live on an app icon, an App Store listing, a website and social media, with the same consistency everywhere.
What we build
Logo and app icon
A logo that reads just as well large or tiny, adapted into an app icon and a favicon.
Art direction
Colors, typefaces, photos and visual tone: a world people recognize at first glance.
Design system
Components, colors and usage rules shared across the app, the website and your materials.
Launch visuals
App Store screenshots, share images and first posts to launch the brand.
Real examples
All our work ↗La Cleanik · Website · Branding
"The operating room of haircuts"
Bold uppercase typography, black and white, and real photos of the salon for a world unlike any other barbershop.
Read the case study ↗RideLuv · Rider app · Driver app
Feel the vibes, in night mode
A dark purple interface, glass effects and onboarding by musical mood: the brand lives in every screen.
Read the case study ↗KRDZ · iOS app
Black, gold and holographic cards
A premium collector's world, uppercase headings and holo effects that react when you tilt the phone.
Read the case study ↗Fintur · iOS app · Website
A calm brand for a sensitive subject
Logo, colors and Liquid Glass screens to build trust around money.
Read the case study ↗GoodFood · Delivery app
A late-night, mouthwatering world
Dark screens, vivid colors and stamp loyalty cards branded GoodFood.
Read the case study ↗Prépa TCF · iOS app
Screenshots that explain the app
App Store visuals in republic blue, strong headlines and staged screens for each section of the test.
Read the case study ↗A brand designed for the product, not just the logo
A successful identity shows in the app itself: the icon on the home screen, the screens, the animations and the store listing.
01
From logo to interface
The same color and shape choices guide the logo, the screens and the website.
02
A brand that stands out
A world that owns its personality instead of looking like every competitor.
03
Consistent everywhere
Icon, screenshots, website, social media: every touchpoint tells the same story.
How we find your cheat code.
- Level 1
Understand
Your project, your market, your users and what really needs to work.
- Level 2
Find the edge
Identify what can truly set you apart.
- Level 3
Design
Turn that direction into a clear, consistent and memorable experience.
- Level 4
Develop
Build a solid, fast and reliable product, ready for release.
- Level 5
Launch
Put the product in the hands of its users and prepare what comes next.
Frequently asked questions
How much does a visual identity cost?
It depends on what needs to be created: a logo on its own, a full identity with brand guidelines, or a design system for an app. Our online estimate helps you scope your needs, then we send you a detailed quote.
Can you modernize an existing logo?
Yes. We start from what already makes your brand recognizable and evolve it, without starting from scratch unless it's necessary.
What do you get at the end?
Logo files in every useful format, the app icon, colors, typefaces and usage rules to keep your brand consistent.
Is branding tied to app development?
It can be done on its own, but it delivers its full value when the same team then applies it to the app and the website.
Ready to unlock your cheat code?
An idea to launch, a website to rethink, an app to build or a brand to evolve?
Talk about my project